More direct bookings for STR operators

Turn more website visitors into direct bookings.

ApexAlpha identifies guests likely to leave, shows an operator-approved reason to finish booking, and makes the outcome visible in Guesty.

For operators with 10+ properties and meaningful direct-booking traffic.

$12,387

linked value in 5 weeks

$8,769

confirmed in 5 weeks

$3,618

still in progress after 5 weeks

The problem

Guests get close to booking, then leave.

By the time someone checks dates or reaches checkout, you already did the hard part. ApexAlpha helps you give the right guests one more reason to finish.

Protect margin

Set the rules. ApexAlpha does not show the same offer to every guest.

Act before they leave

Help a guest while they are still deciding, not after the booking is lost.

Measure honestly

New pilots use web-only attribution and a holdout group to measure incremental impact.

How it works

How it works.

01

Identify

ApexAlpha identifies guests showing strong booking intent who appear likely to leave without completing.

02

Intervene

The guest sees an operator-approved offer or message designed to give them a reason to complete.

03

Convert & verify

The guest books normally. The reservation, value, and payment status remain visible in Guesty.

Early proof

A live Guesty direct-booking pilot.

In five weeks, $12,387 of booking value carried ApexAlpha codes. $8,769 was confirmed in Guesty. We do not claim every code-linked booking was caused by ApexAlpha.

View the field notes

Linked value

$12,387

Booking value linked to ApexAlpha codes in five weeks.

Confirmed

$8,769

Confirmed in Guesty across four reservations.

In progress

$3,618

An active inquiry with a payment already recorded.

Leon Freier
"Operators work hard to get guests onto their direct-booking site. ApexAlpha helps them understand who is close to booking, give the right guests a reason to finish, and see what happened next."
Leon Freier
Founder, ApexAlpha

See if a pilot fits your portfolio.

We set up a measurable test on your existing direct-booking site. You agree the offer rules. After 30 days, you review the booking and recovery data with us.